Online Everything Looks The Same?
Here's a question we get asked by others in the business "How do you sell high quality, value added products on your website?" The answer? We make our customers read! Counter intuitive? Absolutely. But take a look at the following images;
(Yes, that's ground meat, not a fishing lure. Bear with me, I'm trying to make a point!)It's all ground meat. Which one would you pay more for? They all look the same, but the images make an attempt to differentiate. How would customers make a buying decision? Well, to answer your questions you have to know what meal you're preparing and what dietary issues you consider as important such as fat content. Is it hamburger, ground chuck or ground sirloin that makes this dish work? What about speed and cost to ship? Do you even know what questions to ask?
So the answer to this question of how we sell our PrimeTime MMA gloves and MMA gear is like a chef cooking a meal. Note, I said chef - not the burger flipper at the golden arches!
What does the recipe call for i.e. What's Your Fight Style? Are you a more comfortable on the ground or to you prefer Stand Up. Is the glove for an actual fight? Is that a pro fight (4oz) or an amateur bout (6oz) requiring different weight gloves? Are you training for self defense, knowledge and workout? How long do you want the glove to last? How much of your training is bag work v. sparring v. ground work? And, of course, there's many more questions that fighters and trainers consider as they research MMA Gear.
At PrimeTime our goal is to educate as best we can. We have 11 years of designing what many consider to be the best gear available for full contact fighting. We've been ahead of all the curves because we talk to our customers and 'vet' prototypes to fighters and trainers. And then we tell you all about it in a way that helps you make a decision about which product is best for your specific fight style or training need. And we try to communicate thes elements better every day!
What we don't do is put our name on some cheap import products, take some flashy pictures and call them full contact fight gear. To all our customers who receive our newsletters, thanks for hanging with us and reading through this article. For those of you who didn't make it this far and would rather look at a bright new picture (every wonder why fishing lures are so shiny?) then we hope, in time, after the other guys have ripped you off, that you come back to our site willing to spend the time to buy the best in full contact MMA Gear.
Our best deal? Check out our 8oz MMA Gloves. Buy any size and get a free pair of MMA Fight Shorts- up to a $50 value. Click here for more info
